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As research projects in the final year are crucially influenced by the life of a student, choose with our samples the proper research, project, thesis, dissertation and ideas.

The articles mentioned here largely cover the five chapters starting with the abstract, introductory, background of the study, problem statement, purpose of the investigation, question of research, scope and limitation of the study. In addition, data hypothesis and decision findings are presented and analysed. The summary and conclusion of the findings are also presented.

Marketing Project Topics

  • EFFECT OF CORPORATE BRAND IDENTITY ON CUSTOMER EXPECTATION IN UNITED BANK OF AFRICA
  • CUSTOMER SATISFACTION AND HOW ATM USER’S PERCEIVE ATM SERVICES WITHIN YOLA-METROPLIS
  • THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)
  • THE EFFECT OF TECHNOLOGY ON CONSUMER BUYING BEHAVIOUR IN APPLE INC
  • PERCEPTION AND INFLUENCE OF FARO JUICE SOCIAL MEDIA PROMOTION
  • THE EFFECT OF ONLINE ADVERTISING ON CONSUMER BUYING BEHAVIOR USING STUDENTS OF FEDERAL POLYTECHNIC BIDA
  • IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR (A CASE STUDY OF LAGOS STATE UNIVERSITY STUDENTS)
  • IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BEHAVIOR AND SALES VOLUME OF AN ORGANIZATION (A CASE STUDY OF PAMPERS)
  • ATTITUDE OF CONSUMERS TOWARDS NIGERIAN MADE GOODS
  • STUDENTS PREFERENCE ON CHOICE OF TELECOM SERVICE PROVIDER.
  • CUSTOMER SATISFACTION AND E- BANKING; A COMPARATIVE ANALYSISI OF GTB AND ZENITH BANK
  • PUBLIC RELATION STRATEGIES OF EVERYDAY SUPERMARKET IN PORTHARCOURT
  • AUDIENCE PERCEPTION OF MEDIA CAMPAIGN AGAINST FAKE NEWS IN NIGERIA.
  • PRICING STRATEGY AND THE CHOICE OF PRIVATE UNIVERSITIES IN NIGERIA
  • THE EFFECTIVENESS OF ONLINE SHOPPING ON BUSINESS PERFORMANCE. A CASE STUDY OF JUMIA.
  • IMPACT OF PRICING STRATEGY ON ORGANAISATIONAL COMPETITIVENESS. A CASE STUDY OF MTN NIGERIA.
  • HEALTH PROMOTION STRATEGIES IN THE PROMOTION OF ATTITUDE OF PARENTS TO FAMILY LIFE EDUCATION IN ADIM BIASE.
  • DISTRIBUTION STRATEGIES AND CUSTOMER SATISFACTION IN MANUFACTURING FIRM
  • THE IMPACT OF OUTSIDE IN MARKETING STRATEGY ON ORGANIZATIONAL PERFORMANCE (A CASE STUDY OF AMAZON INC)
  • IMPACT OF INTERNAL MARKETING STRATEGY ON CUSTOMER (A CASE STUDY OF POLARIS BANK PLC)
  • E-MARKETING AND FINANCIAL PERFORMANCE OF MTN NIGERIA
  • THE STRATEGIC USE OF SOCIAL MEDIA AS A SIGNIFICANCE TOOL TO DRIVE SALES OF PRODUCT (CASE STUDY OF AIRTEL NIGERIA)
  • ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCT (A Case Study of NASCO Marketing Company)
  • E-COMMERCE AND CUSTOMER SATISFACTION (A STUDY OF JUMIA.COM AND OLX.COM)
  • THE IMPACT OF BRANDING ON CONSUMERS’ BEHAVIOUR (A CASE STUDY OF DIAMOND BANK PLC)
  • EFFECT OF PACKAGING ON CONSUMER BUYING CHOICE OF SELECTED CONSUMER GOODS IN CALABAR METROPOLIS
  • BRAND PERSONALITY AND CUSTOMER LOYALTY
  • ASSESSMENT OF KEY FACTORS INFLUENCING RICE PRODUCTION AND MARKETING IN EBONYI STATE NIGERIA
  • CORPORATE REPUTATION AND MARKETING PERFORMANCE OF ALCOHOLIC BEVERAGE FIRM IN PORT HARCOURT
  • INFLUENCE OF EMOTIONAL APPEAL ADVERTISEMENT OF COSMETIC PRODUCTS ON PURCHASE INTENTION
  • CELEBRITY ENDORSEMENT AND CONSUMER CHOICE OF ALCOHOLIC BEVERAGES IN NIGERIA (A CASE STUDY OF HERO AND LIFE LAGER BEER)
  • DIGITAL MARKETING AS A KEY DRIVER OF SALES IMPROVEMENT AMONG SMALL AND MEDIUM SCALE ENTERPRISES IN LAGOS STATE
  • EFFECT OF BILLBOARD ADVERTISING ON CONSUMERS PATRONAGE OF COCACOLA PRODUCT A STUDY OF CONSUMERS IN UYO METROPOLIS
  • THE IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF BREWERIES PRODUCTS (A CASE STUDY OF NIGERIAN BREWERIES)
  • THE IMPACT OF PRICING STRATEGY ON SALES PERFORMANCE (A STUDY OF UNILEVER PLC)
  • ROLE OF ADVERTISEMENT IN THE BANKING INDUSTRY OF NIGERIA (A CASE STUDY OF FIDELITY BANK PLC)
  • THE IMPACT OF STAFF CUSTOMER RELATIONSHIP ON ORGANIZATIONAL IMAGE
  • THE ROLE OF KNOW YOUR CUSTOMER (KYC) IN REDUCING FRAUD IN THE BANKING SECTOR OF NIGERIA (A CASE STUDY OF ACCESS BANK PLC)
  • IMPACT OF INTEGRATED MARKETING COMMUNICATION (IMC) ON BRAND BUILDING. A STUDY OF TRANSITION OF ZAIN TO AIRTEL
  • THE EFFECT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ON CUSTOMER SATISFACTION A STUDY OF SELECTED COMMERCIAL BANKS
  • ASSESSMENT OF COMPANIES PARTICIPATION IN SOCIAL MEDIA MARKETING AND PRODUCT PROMOTION IN WARRI
  • AUDIENCE PERCEPTION OF FEMALE MODEL IN ADVERTISING MESSAGE WITH REFERENCE TO LUX SOAP TELEVISION ADVERTISEMENT
  • THE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY IN FAST MOVING CONSUMABLE GOODS IN LAGOS
  • THE EFFECT OF SOCIAL MEDIA ON CONSUMERS BUYING BEHAVIOUR (A CASE STUDY OF BABCOCK UNIVERSITY STUDENTS)
  • EFFECT OF PUBLIC RELATIONS ON CUSTOMERS’ PREFERENCE FOR GLOBAL SYSTEM FOR MOBILE COMMUNICATIONS (GSM) SERVICES: A CASE STUDY OF MTN NIGERIA PLC, CALABAR
  • EFFECT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR OF JUMIA NIGERIA IN CALABAR METROPOLIS
  • PERSONAL SELLING PRACTICE AND ENHANCED SALES OF INDUSTRIAL PRODUCTS AMONG BUSINESSES IN LAGOS METROPOLIS.
  • IMPACT OF ORGANIZATIONAL STRUCTURE ON INTERPERSONAL RELATIONSHIP IN LARGE ORGANISATION
  • IMPACT OF PROMOTIONAL ACTIVITIES ON FAST MOVING CONSUMER GOODS (FMCG)
  • SALES PROMOTION AND ITS EFFECTS ON ORGANIZATIONAL EFFECTIVENESS IN NIGERIAN MANUFACTURING INDUSTRY
  • THE EFFECT OF ADVERTISING ON SALES PERFORMANCE OF CONSUMER GOODS (A CASE STUDY OF UNILLEVER NIGERIA PLC)
  • THE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY OF FAST MOVING CONSUMER GOODS IN IKEJA, LAGOS STATE.
  • RELATIONSHIP MARKETING AND CUSTOMER RETENTION IN MTN NIGERIA PLC, CALABAR
  • TECHNIQUES FOR MANAGING MESSAGE CENTER IN A SOCIAL MEDIA NETWORK SERVICE.
  • THE IMPACT OF ADVERTISING ON CUSTOMER PATRONAGE: A CASE STUDY OF PROMASIDOR NIGERIA LIMITED
  • THE EFFECTIVENESS OF ADVERTISING IN THE MARKETING OF CONSUMER ORIENTED PRODUCT (A CASE STUDY OF 7UP BOTTLING COMPANY NIGERIA PLC IKEJA LAGOS STATE)
  • EFFECT OF SALES FORECAST ON MARKETING DECISION MAKING
  • PASSENGERS’ RATING OF SERVICE DELIVERY OF TRANSPORT BUSINESSES IN NIGERIA
  • CONSUMERS’ PERCEPTION OF BRANDING AND PACKAGING ON SALES OF COSMETICS PRODUCTS
  • IMPACT OF MARKETING CONCEPTS ON THE PERFORMANCE OF COMMERCIAL BANKS IN NIGERIA
  • AN ANALYSIS OF PROMOTIONAL TECHNIQUES AND THEIR FIT WITH SOME SELECTED PRIVATE SECTOR ORGANIZATION IN KANO METROPOLIS
  • PRODUCT DIFFERENTIATION AND SALES PERFORMANCE OF SOFT DRINK MANUFACTURING COMPANIES IN PORT HARCOURT
  • SALES PROMOTION STRATEGIES AND SALES PERFORMANCE OF TELECOMMUNICATION FIRMS IN PORT HARCOURT
  • BRAND EQUITY AND SALES PERFORMANCE (A SURVEY OF SELECTED MANUFACTURING COMPANIES IN PORT HARCOURT
  • BRAND IDENTITY AND MARKETING PERFORMANCE EMPIRICAL EVIDENCE FROM QUOTED COMMERCIAL BANKS IN NIGERIA
  • ADVERTISING AND MARKETING PERFORMANCE OF SELECTED DETERGENT COMPANIES IN PORT HARCOURT
  • ADVERTISING AND MARKETING PERFORMANCE OF GSM COMPANIES IN PORT HARCOURT METROPOLIS
  • THE INFLUENCE OF SERVICE CONVENIENCE ON CUSTOMER SATISFACTION ON BANKING INDUSTRY
  • BRAND EQUITY AND MARKETING PERFORMANCE OF BEVERAGE FIRMS IN PORT HARCOURT
  • CORPORATE REPUTATION AND MARKETING PERFORMANCE OF THE ALCOHOLIC BEVERAGE INDUSTRY IN PORT HARCOURT
  • A COMPARATIVE ANALYSIS OF CONSUMER ATTITUDE TOWARDS DIFFERENT BRANDS OF MOTOR OIL LUBRICANT PRODUCTS IN ENUGU URBAN
  • A STUDY ON THE PROBLEMS AND PROSPECTS OF MARKETING INDUSTRIAL PRODUCTS IN ENUGU STATE
  • ASSESSMENT OF NEW PRODUCT DEVELOPMENT AND MANAGEMENT IN NIGERIA: A STUDY OF UNLIEVER NIGERIA PLC
  • CUSTOMER PERCEIVED VALUE AND CUSTOMERS SATISFACTION IN TRAVEL AGENCY IN NIGERIA (A STUDY OF RIVERS STATE AIRLINEAIR)
  • EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF MANUFACTURING COMPANY IN ABA METROPOLIS (A CASE STUDY OF LEVER BROTHERS PLC, ABA)
  • FACTORS THAT INFLUENCE CONSUMER PURCHASE AND CONSUMPTION OF EGGS IN ENUGU STATE
  • THE IMPACT OF ADVERTISING ON SALES PERFORMANCE: A CASE OF MUKWANO INDUSTRY
  • AN ASSESSMENT OF THE ROLE OF BROADCAST MEDIA IN WOMEN MOBILIZATION DURING THE 2015 GENERAL ELECTIONS IN NIGERIA
  • LISTENER’S ASSESSMENT ON AGRICULTURAL PROGRAMMES ON RURAL AREA BASED RADIO (Case study of ITV Radio, Benin City, Edo State)
  • EFFECTIVE COMMUNICATION AS A STRATEGY FOR ENHANCING ORGANIZATION PERFORMANCE: A CASE STUDY OF NIGERIA BREWERY PLC.
  • THE EFFECTS OF MARKETING ACTIVITIES AND FAITH BASED ORGANIZATIONS
  • PRODUCT PLANNING AND ORGANIZATIONAL PERFORMANCE OF THE NIGERIAN TELECOMMUNICATION
  • BROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT
  • PRODUCT INNOVATION AND SALES PERFORMANCE OF UNILEVER NIG. Plc
  • CUSTOMER RELATIONSHIP MANAGEMENT AND COMPANY PERFORMANCE IN THE NIGERIAN FOOD AND BEVERAGES INDUSTRY
  • CUSTOMER RELATIONSHIP MANAGEMENT AND MARKETING PERFORMANCE IN THE NIGERIA BANKING INDUSTRY
  • CUSTOMER CARE MANAGEMENT AND CUSTOMER SATISFACTION OF SELECTED EATERIES IN PORT HARCOURT
  • THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS
  • TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY
  • AN EVALUATION OF MARKET SEGMENTATION AND ITS SIGNIFICANCE A CASE STUDY OF UNILEVER PLC
  • IMPACT OF PACKAGING ON ORGANIZATIONAL SALES TURNOVER (A CASE STUDY OF PZ NIGERIA LIMITED)
  • EFFECTIVENESS OF INNOVATIVE CUSTOMERS SERVICE AS AID TO INCREASING CUSTOMER SATISFACTION IN TELECOMMUNICATIONS INDUSTRY
  • E-MARKETING AND SMALL ENTERPRISE THREATS AND OPPURTUNITES: A CASE STUDY OF YOLA METROPOLIS
  • THE IMPACT OF INNOVATIVE MARKETING STRATEGY ON SMALL FIRMS PERFORMANCE IN NIGER STATE
  • PERCEPTION AND SOCIAL INFLUENCE OF ELECTRONIC MEDIA ADVERTISING ON STUDENTS (CASE STUDY OF FEDERAL POLYTECHNIC, BIDA)
  • AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY A CASE STUDY OF UNION BANK PLC
  • ADVETISING: AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCTS ( A CASE STUDY OF NASCO MARKETING COMPANY)
  • A STUDY INTO THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN MARKETING
  • THE EFFECT OF PRICE AND PRICE CHANGES ON SALES OF CONSUMER GOODS
  • DEVELOPMENT AND FUNCTION OF PACKAGING IN THE MARKETING OF CONSUMERS PRODUCT

 

 

 

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